Hmmm….decreased overhead, lower employee expense, increased profit, flexibility, portability, to name a few. Optimal Station specializes in providing vending machines that offer the best form of delivery for your product and brand to the consumer, build brand loyalty, and increase profits by using our reliable equipment and software. Optimal’s custom machines can monitor your stock as well as change digital ads and pricing from wherever you are. Our expert technicians can install your machine and seamlessly integrate this to your network so you can be up and running quickly.

What type of products can be vended or dispensed?
Almost anything can be vended nowadays, from a business card to a laptop. Our machines are completely customizable and can be configured in a myriad of ways. We use a patented conveyor belt extracting system with elevator delivery so that anything you choose to vend can be delivered to the consumer without getting stuck and without breaking. Selecting the correct equipment is key to achieving success. Why re-invent the wheel when we can just adapt it to your needs!

There are many factors to consider. Will the location be within another business that is accommodating? Will there be enough foot traffic? Does your product speak for itself or does it need a salesperson? (P.S. We have static and video educational and advertising add-on equipment that can act as your salesperson.) We have many years of experience as owners/operators so we can help you evaluate your idea and come up with a great market strategy to move more product with the highest possible profit.

That will depend upon the items you will be vending as well as the model you select. If you tell us the size and shape of each product, we can estimate. However, if you send us packaging samples for testing, we can tell you exactly how many of each item you can fit at a time. We will even create a custom planogram and produce a demonstration video using your actual products! Seeing is believing, right?

Optimal Station machines can accept a variety of different methods of payment, including cash, coin, credit card, debit card, gift card, student ID badges, employee ID badges, EMV chip cards, mobile payment apps, QR codes, contactless, swipe,, tap/pay, and gameplay payments. If you can think of another payment type, we can probably figure that out too.

For sure! No need to kill the planet to have proof of purchase, right? Emailed receipts are trending because they’re not only earth-friendly, but who wants to carry around and store all those receipts?

Yes, Optimal Station machines are equipped with a real-time management solution so operators can keep an eye on business from anywhere. Our online portal allows owners to track sales up to the second, set planograms, change advertising ads, change pricing, run reports, view out-of-stocks, create a pick-list, set alerts, etc. Want to reduce pricing to move a particular product faster for a specific period of time? No problem. Want to increase the prices on a product that’s moving too fast? We’ve got you. You won’t believe how easy and user-friendly our software is!

Yes. Through the same log-in portal you can easily upload product images, videos, and descriptions directly to the machine from your own computer. Our amazing software makes it simple to drag-and-drop images and create online sale postings. It’s actually fun!

Good news! Our machines are equipped with patented, soft elevator delivery. This means that it is much less likely that an item will have any hesitation in dispensing, but if it does, the machine will keep trying and trying UNTIL the product is dispensed. It also means that you can vend even fragile items without fear of breakage. Regardless, we offer Guaranteed Vend, wherein a consumer is only charged upon completion of a successful vend.

Optimal Station offers full wrap branding, partial branding (e.g. logo labels) as well as branding via static and video ad screens.